I’ve implemented a little update for the ‘Related Content’ that’s found at the bottom of each post. While all posts will continue to link to other posts on a vaguely similar theme, longer posts will show a ‘Sphere It!’ link.

These links show content from all around the web and particularly the ‘blogosphere’ as bloggers like to call it. I think of the ‘blogosphere’ just as I would ‘the media’ but with the simple difference that content is written by normal people and perhaps not a professional production. The Sphere link opens an onscreen box which links to this other aggregated content. Just as the ‘Related Posts’ links are generated automatically and without any input from me (in their case, by Yahoo), Sphere content is linked via the company itself and I have no control over what it shows your or how or why.

Other examples of Sphere links can be seen below:
Walt Mossberg
TechCrunch

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